로보틱스를 활용한 새로운 일상

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상황: 상업용 로봇 및 서비스 로봇 글로벌 시장은 단기간 내에 급속도로 성장할 것으로 예측됩니다. 로봇이 배달하는 택배, 자동화된 상점과 주방, 서빙 로봇은 더 이상 현실과 동떨어진 이야기가 아니라는 것입니다. 소비가전제품 글로벌 선도 기업은 로봇이 기업 내의 중요한 일부분이 될것이라고  예상했습니다. 따라서 언제, 어떻게 로봇이 우리 일상 많은 부분을 대체할지 더 잘 이해하기 위해 고객사에서는 편향되지 […]

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Making Sense of the Blow-Molded Rigid Plastic Packaging Market

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  CLIENT SITUATION A consulting team needed to get up to speed quickly on the space for blow-molded rigid plastic packaging. They were on a tight timeline to understand the current market and potential end-markets for this type of packaging and had very little background in the space.   GUIDEPOINT SOLUTION As the client asked […]

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Evaluating Anti-Cancer Prescriptions

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  CLIENT SITUATION A healthcare team working on behalf of a pharmaceutical company wanted to better understand how anti-cancer pharmaceuticals are evaluated for inclusion on payer prescription lists. They were conducting strategy research and needed a large volume of experts across a variety of perspectives, including Pharmacy and Therapeutics (P&T) Committee members at Integrated Delivery […]

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Gaining Insight Into Innovative Medical Product Development

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  CLIENT SITUATION A senior scientist at a large medical device company wanted to connect with Research & Development (R&D) engineers, scientists, clinicians, and chemists who focus on drug delivery or drug-eluting systems for implantable medical devices. This included antibacterial coatings for use on catheters and other implantable devices. The client was working on a […]

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Researching Software for the Oil and Energy Industries

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  CLIENT SITUATION A team at a major consulting firm was conducting diligence research on data and analytics software providers within the oil, gas, and power industries. They needed to speak with experts regarding the trends and competitive dynamics within the space, as well as the drivers impacting the IT software market. They sought insights […]

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Conducting Diligence on Practice Management IT Solutions

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  CLIENT SITUATION A healthcare team at a major consulting firm was conducting due diligence for a private equity case on practice management IT solutions. They needed to speak with experts working in the industry, as well as IT decision-makers at health networks and clinics, to discuss trends in the space, including new technology adoption […]

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Closing the Knowledge Gap on a Tight Deadline

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  CLIENT SITUATION A product development team at a leading molecular diagnostics company was preparing to launch a new test in conjunction with one of the largest pathology conferences of the year. The client had easy access to key opinion leaders, influencers and academic-based experts but struggled to obtain feedback from community-based pathologists in suburban […]

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Making Sense of the Fast-Moving Taxi App Market

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  CLIENT SITUATION A consulting director working at a Beijing-based tech advisory firm needed to get up to speed quickly on the taxi-hailing app market in Southeast Asia. His client, a firm considering an investment in the sector, wanted to understand the market opportunity and the competitive landscape.   GUIDEPOINT SOLUTION Within 48 hours, Guidepoint […]

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Bringing Biotech Thought Leadership to Life

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  CLIENT SITUATION In biotechnology, developing a new cutting-edge treatment that will help millions of Americans, and doing it faster than anyone else, is what you’re supposed to do. But being a thought leader in the field is who you are. When an American biotechnology company needed to obtain meaningful context on the current treatment […]

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Delivering Knowledge With Custom Events

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  CLIENT SITUATION A successful company will have a comprehensive knowledge of its products. They’ll know what it does, who uses it, and why. But what happens when a potential new use comes along that might open up an entirely new clientele? That’s what happened when Guidepoint client ResMed, a leader in Sleep Disorder Breathing […]

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