Blog

   by Alex Cohen, Lead, Commercial Specialist for CORE Group Marketing In less than five years, Uber and its competitors transformed the way many of us choose to get…

   by Gordon Hecht, Growth and Development Manager, Serta Simmons Bedding Note to brick and mortar mattress retailers: it’s a jungle out there and the jungle starts online…

   by Gebhard Rainer, Former President and COO, Coach We all know the retail landscape is overdue for a big change. The department store segment is deeply troubled,…

   Guidepoint, a leading expert network, expanded to a new full-service office this month to enhance service to the firm’s growing base of Boston area clients. Located in…

   by Darrell Jones, Head of Global Information Security, Herbalife In recent years, we’ve seen more and more large corporations and entities become targets for cybersecurity attacks: Fedex,…

   by Gym Tan, Head of China Business Development, The Gymboree Corporation We’ve all seen the headlines: “Retail Woes Deepen,” “Department stores are dying,” “Online shopping taking over…

   by Warren Raisch, Executive Strategist, IBM Watson Customer Engagement Division The power of Artificial Intelligence (AI) is becoming more available for marketers to tap into, helping win,…

   As an expert network, we’ve received a lot of requests that start with ”this is going to sound strange” or “you probably don’t know anyone”. Very rarely…

   When hours can make the difference between capitalizing on an opportunity or coming up empty handed, the ability to find accurate, timely insights is a critical advantage…

   With the rise of misinformation in all areas of mass media, the need for airtight credibility is now more crucial than ever before. Without it, it would…

   There was a time when lack of information was a pressing business challenge. But, in the current climate of over-communication and alternative facts, the challenge for today’s…

   Mass marketing won’t cut it as targeting on social media continues to grow by Ben Legg, CEO of AdParlor  As the buzz around Snap’s IPO dies down,…