Understanding Cross-Border B2B Payments Solutions

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  CLIENT SITUATION A major market research company was looking to better understand the cross-border B2B payments space. They needed to get perspectives from top-tier international banks on a tight timeline.   GUIDEPOINT SOLUTION In order to fulfill this request, the Guidepoint Professional Services team started looking for Advisors with experience at top-tier international banks […]

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Getting Smart for A Pitch with Top US Hospital CFOs

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  CLIENT SITUATION A team at a large agency was pitching a new client and wanted to become better informed on top hospital executives’ perspectives regarding specific procurement processes.   GUIDEPOINT SOLUTION The Guidepoint Professional Services team immediately sent Advisor profiles for review for the client, while simultaneously reaching out to vet top hospital CFOs […]

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Accessing Perspectives for the Pharma Industry

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  CLIENT SITUATION A client at a large agency was conducting extensive research to test corporate messaging for a pharmaceutical company within two populations: media and investment professionals. They wanted a variety of credible perspectives and needed results quickly, so they requested group conversation engagements.   GUIDEPOINT SOLUTION The Guidepoint Professional Services team immediately began […]

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Making Sense of the Blow-Molded Rigid Plastic Packaging Market

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  CLIENT SITUATION A consulting team needed to get up to speed quickly on the space for blow-molded rigid plastic packaging. They were on a tight timeline to understand the current market and potential end-markets for this type of packaging and had very little background in the space.   GUIDEPOINT SOLUTION As the client asked […]

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Evaluating Anti-Cancer Prescriptions

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  CLIENT SITUATION A healthcare team working on behalf of a pharmaceutical company wanted to better understand how anti-cancer pharmaceuticals are evaluated for inclusion on payer prescription lists. They were conducting strategy research and needed a large volume of experts across a variety of perspectives, including Pharmacy and Therapeutics (P&T) Committee members at Integrated Delivery […]

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Gaining Insight Into Innovative Medical Product Development

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  CLIENT SITUATION A senior scientist at a large medical device company wanted to connect with Research & Development (R&D) engineers, scientists, clinicians, and chemists who focus on drug delivery or drug-eluting systems for implantable medical devices. This included antibacterial coatings for use on catheters and other implantable devices. The client was working on a […]

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Conducting Diligence on Practice Management IT Solutions

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  CLIENT SITUATION A healthcare team at a major consulting firm was conducting due diligence for a private equity case on practice management IT solutions. They needed to speak with experts working in the industry, as well as IT decision-makers at health networks and clinics, to discuss trends in the space, including new technology adoption […]

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Researching Software for the Oil and Energy Industries

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  CLIENT SITUATION A team at a major consulting firm was conducting diligence research on data and analytics software providers within the oil, gas, and power industries. They needed to speak with experts regarding the trends and competitive dynamics within the space, as well as the drivers impacting the IT software market. They sought insights […]

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Closing the Knowledge Gap on a Tight Deadline

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  CLIENT SITUATION A product development team at a leading molecular diagnostics company was preparing to launch a new test in conjunction with one of the largest pathology conferences of the year. The client had easy access to key opinion leaders, influencers and academic-based experts but struggled to obtain feedback from community-based pathologists in suburban […]

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Delivering Knowledge With Custom Events

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  CLIENT SITUATION A successful company will have a comprehensive knowledge of its products. They’ll know what it does, who uses it, and why. But what happens when a potential new use comes along that might open up an entirely new clientele? That’s what happened when a Guidepoint client, a medical equipment company, looked to […]

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