Closing the Knowledge Gap on a Tight Deadline

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  CLIENT SITUATION A product development team at a leading molecular diagnostics company was preparing to launch a new test in conjunction with one of the largest pathology conferences of the year. The client had easy access to key opinion leaders, influencers and academic-based experts but struggled to obtain feedback from community-based pathologists in suburban […]

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Researching Software for the Oil and Energy Industries

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  CLIENT SITUATION A team at a major consulting firm was conducting diligence research on data and analytics software providers within the oil, gas, and power industries. They needed to speak with experts regarding the trends and competitive dynamics within the space, as well as the drivers impacting the IT software market. They sought insights […]

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Conducting Diligence on Practice Management IT Solutions

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  CLIENT SITUATION A healthcare team at a major consulting firm was conducting due diligence for a private equity case on practice management IT solutions. They needed to speak with experts working in the industry, as well as IT decision-makers at health networks and clinics, to discuss trends in the space, including new technology adoption […]

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Delivering Knowledge With Custom Events

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  CLIENT SITUATION A successful company will have a comprehensive knowledge of its products. They’ll know what it does, who uses it, and why. But what happens when a potential new use comes along that might open up an entirely new clientele? That’s what happened when a Guidepoint client, a medical equipment company, looked to […]

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Gaining Insight Into Innovative Medical Product Development

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  CLIENT SITUATION A senior scientist at a large medical device company wanted to connect with Research & Development (R&D) engineers, scientists, clinicians, and chemists who focus on drug delivery or drug-eluting systems for implantable medical devices. This included antibacterial coatings for use on catheters and other implantable devices. The client was working on a […]

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Understanding Key Trends in Advanced Wound Care

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  CLIENT SITUATION A healthcare team was conducting research within the US wound care space, with a focus on skin regeneration and advance wound healing. They needed information on the competitive landscape within the advanced wound care industry, as well as key trends and disruptive technologies. They were looking for the perspective of customers; both […]

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Evaluating Anti-Cancer Prescriptions

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  CLIENT SITUATION A healthcare team working on behalf of a pharmaceutical company wanted to better understand how anti-cancer pharmaceuticals are evaluated for inclusion on payer prescription lists. They were conducting strategy research and needed a large volume of experts across a variety of perspectives, including Pharmacy and Therapeutics (P&T) Committee members at Integrated Delivery […]

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Bringing Biotech Thought Leadership to Life

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  CLIENT SITUATION In biotechnology, developing a new cutting-edge treatment that will help millions of Americans, and doing it faster than anyone else, is what you’re supposed to do. But being a thought leader in the field is who you are. When an American biotechnology company needed to obtain meaningful context on the current treatment […]

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Using Custom Recruiting for Multinational Healthcare Research

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  CLIENT SITUATION A life sciences team was completing specialized research on new technology in the organ transplant space on behalf of a medical device company. Their research included different perfusion methods (e.g., hypothermic vs. normothermic machine perfusion) and they needed very specific expertise in both the US and Europe.   GUIDEPOINT SOLUTION Guidepoint immediately […]

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Understanding the Evaluation of Anti-Cancer Prescriptions

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  CLIENT SITUATION A healthcare team at a leading consulting firm wanted to better understand how anti-cancer pharmaceuticals are evaluated for inclusion on payer formularies. They were conducting strategy research on behalf of a pharmaceutical company. They needed a large volume of experts across a variety of perspectives P&T Committee members at Integrated Delivery Network […]

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